The Sports Luxe trend first came around a few years ago with designers such as Alexander Wang and Stella McCartney taking the trend in their stride. In the last 2 years, we’ve seen the trend really take off, returning to runways season after season and truth be told, I couldn’t be happier to see that this is a trend that’s sticking around.
Sports Luxe, also referred to as “Athleisure”, marks the moment that function met fashion, giving us the excuse we’ve been longing for to wear gym clothes outside of the gym, with no intention of actually going to the gym and still being seen as on trend. Fashion has finally recognised the struggle of hitting the sweet spot between function and fashion and found a solution that makes comfort look effortlessly cool and with the Rio Olympics having just kicked off, the trend couldn’t be more relevant (or popular).
Sometimes it can be a real struggle to find an outfit that is both aesthetically pleasing, practical and comfortable. You know that you’ll feel one hundred times better if you make an effort and ditch the sweats for jeans but when they’re just so much more comfortable than those high waisted jeans that you know you’re going to have to unbutton after 5 minutes of sitting anywhere, can you blame us for being a little reluctant? Enter sports luxe.
The trend expands past sportswear brands like Puma who recently launched campaigns featuring both Kylie Jenner and Rihanna, as high street brands and designers alike have jumped onto the sportswear bandwagon including Topshop’s Ivy Park collection in collaboration with Beyonce.
Think bomber jackets, baseball caps, jersey, stripes and luxe joggers. If you’re still struggling to get to grips with the trend check out the edit below for ‘3 Ways to Wear Sports Luxe’.